a revolutionary way
to find the perfect bike
MQ Fit Bike is a new way for customers to find the right bike that supports the goals of long-term healthy and performant cycling. It enables a seamless customer journey on all channels, including on the web, on mobile and in-store.
It supports customers with the non-trivial task of choosing the best model, frame size and configuration for their individual body proportions and seating position. This helps to drive customer satisfaction and increase sales while also reducing returns.
HOW IT WORKS
Using the latest technology, we create an anonymized 3D avatar for each individual based on specific customer data, such as weight or height, and photos. We solve sizing problems to design highly personalized shopping experiences and reliable recommendations for bikes matching customer’s unique body dimensions and preferences.
The data is processed immediately and transformed from complexity into user-friendly, accurate and clear formats, simplifying the decision-making process founded in substantiated science.
We believe in solutions and straight-forward recommendations.
The guided process starts with obtaining personal data, including height, weight, and age.
Next, the user uploads two full-body photos.
With AI-driven algorithms and biomechanical models we create a customer's individual 3D avatar. We physically simulate the usage of the bike and digitally recreate the real life experience just in seconds.
The ideal product is recommended within seconds.
We provides state-of-the-art solutions that are highly scalable according to each client’s needs.
User’s photos are anonymized and a 3D avatar of the user is created using advanced AI technology in the cloud, all GDPR compliant.
Our tool prepares and analyzes data to find and share actionable insights, like right consumer assortment.
Our 3D technology is based on several proven state-of-the-art techniques. The system has been trained on data sets containing a large number of scans to ensure high quality and performance.
WHAT YOU GET
We enable an in-depth scientific analysis of the body on the bike and has focused intensively on understanding the needs of the human body, taking into account several key parameters: